Color grading is the process of altering and enhancing the color of a motion picture or television image, either electronically, photo-chemically or digitally.
Digital formats are capable of recording vast amounts of information. In some cases, that information takes the form of image detail that can be manipulated through color grading. Things like skin tones and textures, scenic shadows and highlights, and the full range of colors can be enhanced or suppressed through the color grading process. Thus the ultimate potential of the captured HD images is maximized, yielding vibrancy and brilliance that was captured, but was hidden until manipulated by the grading process.
Correction is often times a necessity to improve mistakes made in the productions phase, such as reflections, white balance, brightness, equilization from shot to shot, etc.
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video example
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An Important Tip Prior To Shooting
If you are planning to shoot material with the plan to create the desired look in a post production color grading session, there must be special care taken. The key to maximizing the potential of the post production color grading process is for the director and DP to ensure that on set lighting has the desired effect on the subjects and the environment. But they should be careful not to ”overexpose” the image. HD retains an enormous amount of information, but much of the available information is lost forever when the whites and high end of the picture are blown out. When that happens, it is very difficult, and sometimes impossible to recover the image details that are lost.
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